Marks and Spencer to open in Paris again
British high street chain store, Marks and Spencer, is to set up shop in Paris again, 10 years after it closed all its branches in France.
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A new Marks and Spencer store is to open on the Champs Elysées in time for the Christmas rush at the end of this year. It will sell womenswear and food.
The company also hopes to open a number of its smaller “Simply Food” stores in and around the French capital, and is exploring other locations to sell a larger range of clothes and food.
It also plans a new French website which will trade in euros and serve customers across France, to be launched before the end of 2011.
“Marks and Spencer has great brand awareness here in France and a place in customers’ hearts,” said Chief Executive Marc Bolland, speaking from Paris, “We’re very excited to be returning”.
The company pulled out of continental Europe in 2001, closing 38 stores, including 18 branches in France, which employed 1,700 people.
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